It starts with a name.
Begin with a name. Picture its letters stretched across a wall or carried through the city on a subway train. Modern graffiti emerged in the mid-to-late 1960s and spread through New York in the early 1970s, as writers turned signatures into something to draw, repeat and recognise.
Follow the lettering as it becomes more elaborate. A curve opens out; a line folds back on itself; colour changes the rhythm. Beyond reading the word, there is the experience of seeing it — how it fills a surface and holds your attention.

